In the 1960s, Jule Campbell shattered glass ceilings, transforming a struggling sports magazine into a media empire: the Sports Illustrated Swimsuit Issue. The documentary chronicles Jule's 32-year reign, where she championed intelligence and empowered supermodels like Tyra Banks, Christie Brinkley, and Elle Macpherson. Weaving together her journey with feminism's evolution, the film explores the changing gaze on beauty, from objectification to body positivity. Through stunning visuals and intimate interviews with a wise, nonagenarian Campbell, we witness a legacy that continues to inspire.
Cheryl Rae Tiegs (born September 25, 1947) is an American model and fashion designer. Frequently described as the first American supermodel. Tiegs is best known for her multiple appearances on the covers of the Sports Illustrated Swimsuit Issue and TIME and for her 1978 "Pink Bikini" poster, which became an iconic image of 1970s pop culture. Description above from the Wikipedia article Cheryl Tiegs, licensed under CC-BY-SA, full list of contributors on Wikipedia.