In search of former glory and money for a new collection, fashion designer Lansky finds a sponsor in the person of the wife of the criminal authority Gali. A self-confident girl comes to Moscow with a "faithful dog" Misha to cover up her husband's machinations with the Lansky brand. A fashion designer dreaming of shows in Paris is forced to work with an obscenely rich Sakhalin lady, completely devoid of taste.
One morning, the father of the family decides to fulfill his lifelong dream: to go with his family to the Grushinsky festival and perform his song there. The family is forced to come to terms with the desire of a tyrant father and go on a road trip across all of Russia. Along the way, they will have adventures, various tests and a test of their relationships for strength. But the most important thing they will understand only at the end of this extraordinary trip.