Joakim Lundell, one of Sweden's most influential influencers, has a dark past. When he was eight years old, he was taken away from his family and placed in a foster home, without understanding why. In the journal entries from social services, Joakim is described as an abandoned child. The grief of being rejected has haunted him throughout his life. Now Joakim wants to know why his life turned out the way it did.
As the character Jockiboi, Joakim Lundell was completely limitless and when he was a participant in the scandalous reality show "Kings of Tylösand" he gained hundreds of thousands of followers on his blog. In a long interview with Malou von Sivers, he talks about his broken childhood and about rising from absolute rock bottom. A conversation about reconciliation and forgiveness.
Gone Ghosting is a popular ghost hunting team that earned millions from live broadcasts and selling merch. Lise, Catta, Sandro, and Polly join the group to live-stream a ghost hunt to prove that everything is real. They break into a place where legend says everyone has died and do the craziest broadcast ever live.
Joakim Lundell, born on October 9, 1985, in Vadstena, Sweden, is an artist, format creator, director, TV host, author, YouTuber, and influencer. Previously known as "Jockiboi," he gained notoriety in 2010 through his blog and the reality series Kungarna av Tylösand. Over time, he transitioned from his controversial online persona to becoming one of Sweden’s most influential digital creators. Together with his wife, Jonna Lundell, he runs the YouTube channel Familjen Lundell, one of Sweden’s largest. He has won multiple awards at Guldtuben and the Barncancergalan for his work on YouTube. His music career began under the name "Jockiboi," releasing several Swedish-language songs, with hits like Snapchat and Efterbralla achieving platinum status. Since 2017, under his real name, he has released six singles that reached the top 5 on the Swedish charts, including the triple-platinum All I Need. Lundell has authored two autobiographies, Monster (2017) and Du är inte ensam (2018). He has hosted and directed various TV productions, including Spökjakt, which won Kristallen for "Program of the Year" in 2020. In 2019, he was a summer host on Sommar i P1, and in 2020, he launched Hide and Seek on Discovery+. Joakim and Jonna Lundell have frequently been ranked as Sweden’s most influential social media figures by Medieakademin’s Maktbarometern, topping the list in 2017, 2018, 2021, and 2022.