Two brothers. One unforgiving desert. No way back. In The Toughest Footrace on Earth, Average Rob and Arno The Kid enter the Moroccan desert for the Marathon Des Sables Legendary — an impulsive decision that turns into a relentless battle against the heat, injuries and themselves. What follows is a physical and mental ordeal without filters or excuses. After six months of intensive preparation, Rob & Arno are at the start of a nearly impossible adventure: a gruelling 250-kilometre walk through the scorching Sahara desert, braving sandstorms, unbearable heat and complete exhaustion. From the first training to the last step across the finish line, you get an unfiltered view of the brothers' unparalleled journey. Along the way, they meet inspiring individuals, all of whom, based on their own personal motivation, take on the battle with themselves on the hottest stage in the world.
Milan Cools is a Belgian videographer and editor, best known for collaborating with YouTuber and internet personality Average Rob. After completing his secondary education in Drama at the H. Pius X-Instituut in Antwerp, he pursued Film, TV, and Video studies at NARAFI in Brussels (2014–2018). He later specialized in Visual Effects at Middlesex University in London. During his studies, Milan gained experience in multi-camera productions for live concerts, festivals, and sports events, working on projects for bands like Bastille and events like Tomorrowland. In 2021, he joined Average Rob and his brother Arno the Kid, filming and editing YouTube videos focused on extreme sports and Belgian culture. His work has earned multiple awards, including Best Videographer at De Jamies 2022 and Best Online Video of the Year in 2024 for The Day I Became an IRONMAN. In 2023, their web series also won the Online Video Series award at Kastaars!.