An image consultant helps a corrupt politician form a romantic attachment with a journalist who despises him.
Shy corporate employee Jorge Rizzi's life takes an uproarious turn when he participates in a hypnosis session that rips off his inhibitions and releases a hilarious alter ego.
Álvaro is a marketing manager, divorced with a son who he can barely talk to, living a mediocre life and doing a mediocre job, until his bosses tell him he needs to improve his marketing campaigns for the next 2018's World Cup. He'll soon launch a plan with Argentina's National Football Team and the upcoming qualifiers that may become a lot more risky that he planned.