Zhang Hao, a city security guard, returns to his rural hometown, Erlong Lake Village, pretending to be a successful businessman after bragging to the locals about his achievements. He reconnects with Li Minghan, a recent graduate dedicated to revitalizing their village. Despite their different backgrounds and values, their interactions spark a series of comedic events. As Zhang Hao becomes the village's unlikely hope, he faces mounting pressure from the community, while his lack of business experience leaves him vulnerable to scammers.
Li Wenxiu, a Han Chinese girl who grew up in Altay, is determined to pursue her literary dream in a big city. However, she repeatedly encounters obstacles and is forced to return to her hometown to rely on her mother who runs a small shop. After meeting Kazakh boy Batai, Wenxiu gradually discovered the beauty of the local area.
